HOW TO LOOK PEOPLE IN THE EYE DIGITALLY, THE AGE OF INFLUENCE, and RETAIL RELEVANCY.
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Straight Talk Blog: Featured Posts
Let’s Concentrate on Learn-Learn vs Win-Win
My friend Niklas Myhr, the “Social Media Professor,” recently blogged about something I’m very passionate about, Social Media and Quality Management. In his post he discusses tapping your social advocates early on in the product and/or service development phase,...
How to build a Mobile Community
Building a mobile community is the same as building any community... engage, interact, add value and show support for the group and what is important to them. In today’s digital world it’s all too easy for us as brands and individuals to let our relationship-building...
Six Pixels of Separation – Return On Relationship With Ted Rubin ~via @MitchJoel
Welcome to episode #443 of Six Pixels Of Separation - The Twist Image Podcast. A lot of people follow Ted Rubin. I'm not just talking about his 250,000-plus followers on Twitter. Over the years, he has spent his fair share of time working with both brands and agencies...
Reinvigorating the Lost Art of Conversation ~@Progressive
Our words reveal our refinements; they tell the discerning listener of the company we have kept; they are the hallmarks of education and culture. - Dale Carnegie Have we lost the art of conversation? Has the digital age with its shortened attention spans and 140...
Best Seller TV: Interview with Ted Rubin ~via @cSuiteTV #CSuite
Ted Rubin, author of How to Look People in the Eye Digitally, believes in looking people in the eye, even in today’s digital world, as clients and customers want a connection that adds value to their business. Looking someone in the eye conveys that you’re paying...
Most Brands Don’t Look People in the Eye Digitally on Facebook ~@Progressive
While I can name several big brands that are killing it on Twitter for relationship building and engagement, I don’t think I’ve actually seen one that’s getting Facebook right. Sure, they invest quite a bit in making their business pages look great—they might even...