ARCHIVES

Successful Integration of AI into Customer Experience Requires a Human Touch

Business AI isn’t just coming, it’s here. Einstein AI is now integrated into Salesforce’s cloud-based CRM, IBM’s Watson has gone commercial, and we’re only scratching the surface of how artificial intelligence will impact the business world. Like any other advance, it will be a mixed bag. Our current generation of AI is already helping businesses […]

Read More

“Social Media Talks” Podcast Interview with Ted Rubin [audio] ~via @Kompassmedia

Social Media Talks Podcast presented by Alan Hennessy brought to by Kompass Media. Interview with a Top Social Media Influencer Ted Rubin. Social Marketing Strategist, Acting CMO Brand Innovators, and Co-Founder Prevailing Path. Ted started using and evangelising the term ROR (hashtag #RonR), Return on Relationship in 2008 while the CMO of e.l.f. Cosmetics.  

Read More

"Social Media Talks" Podcast Interview with Ted Rubin [audio] ~via @Kompassmedia

Social Media Talks Podcast presented by Alan Hennessy brought to by Kompass Media. Interview with a Top Social Media Influencer Ted Rubin. Social Marketing Strategist, Acting CMO Brand Innovators, and Co-Founder Prevailing Path. Ted started using and evangelising the term ROR (hashtag #RonR), Return on Relationship in 2008 while the CMO of e.l.f. Cosmetics.  

Read More

Brand vs Reputation

The difference between your brand and your reputation can be easy to miss because so many marketing writers use the terms interchangeably. The fact that the terms really are similar in many ways does little to help with the confusion. Both concepts have a major influence on how your business is perceived, but your brand […]

Read More

tedrubin

Ted Rubin "Life is not about waiting for the storm to pass, it's about learning to dance in the rain."

Join to Instagram