by Ted Rubin | Dec 18, 2022 | Featured, Marketing
This post was a must share for me, via Be Good To People, a community I have supported and valued for many years, and “about” a member of the community who could not be more deserving of everyone’s love and support… Tim McDonald One of Our Own Needs Your Help Tim has...
by Ted Rubin | Dec 4, 2022 | Featured, Marketing, Social Media/Marketing
“Get back to basics and look people in the eye digitally,” is Ted Rubin’s key message to marketers today. Ted is the author of several books about developing customer relationships. “Retail Relevancy,” the new book he co-authored with John Andrews, explores how brands...
by Ted Rubin | Nov 26, 2022 | Featured, Marketing, Social Media/Marketing
As a self-proclaimed “relationship” guy, Ted Rubin, speaker, social marketing strategist, and co-author of “Retail Relevancy,” challenges marketers to get back to basics by developing customer relationships. In this episode of Customer Data Perspectives, Ted shares...
by Ted Rubin | Oct 23, 2022 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing
The title of this post is a George Bernard Shaw quote I employed with my daughters in the hopes I would impress upon them, in a small way with a few words, what I will say here with many more words than their attention spans would allow. I continue to try to influence...
by Ted Rubin | Oct 1, 2022 | Featured, Marketing, Social Media/Marketing
An email marketing list, and the marketing that follows, is not simply about numbers… it’s about adding value to both your brand AND the consumer. Unfortunately, too many are simply banging away at the numbers. Consumers do not owe you their attention, and they...