Why Marketing is Best Suited to Manage Corporate Social Media

  Why is Marketing best suited to manage corporate social media activities? At the core social media activities are a function of Marketing, just as PR, Communications and Customer Service should be. Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, […]

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The Infinite Power of Interaction… @FeldmanCreative Interviews Ted Rubin

About the Event: Ted Rubin joins me to talk about relationship marketing, the power of face time, and making social media connections count. Warning: this video contains mentions of men skipping, banjo songs, and strange socks. Interview Links: Ted’s Site: Event Link: Originally posted on YouTube, January 15th

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There Are No Tricks or Short-Cuts

How can your company encourage customer to market for you through word of mouth and sharing? Too many companies are looking for tricks or short-cuts… First and foremost, by delivering an exceptional product. Next… do everything you can, in every part of your business, to make every interaction with your customers and prospective customers, remarkable. […]

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Ted Rubin "Life is not about waiting for the storm to pass, it's about learning to dance in the rain."

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