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The Secret To Brand Innovators’ Success: A Chat With Ted Rubin ~via @ignitesma

Jim Tobin, Founder/President Ignite Social Media: If you don’t know about Brand Innovators, you probably don’t work in marketing for a good sized brand. At first blush, the organization seems similar to many in the space, hosting thought leadership events around the country where CMOs, VPs and Directors of Marketing can talk to one another […]

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How to Get More Active Fans on Facebook

—– “Want to turn “lurkers” into active participants on your Facebook page? Learn what it takes to really connect with your Facebook visitors.” Getting more “active” fans on Facebook isn’t all that complicated, but it does depend upon your definition of “active.” For me, “active” means people who visit and read the content there,...

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The Voice of the Customer… Are You Listening?

With all the noise online today, people are tuning out things like advertisements and promotions from brands. When considering a product or service, what’s more important to them are the thoughts and opinions of their friends—especially in social media.  Reviews have become the first go-to resource for most people searching for something online these days, […]

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tedrubin

Ted Rubin "Life is not about waiting for the storm to pass, it's about learning to dance in the rain."

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