ARCHIVES

How to Master Return on Relationships with Ted Rubin ~via @DisenchantedMKT

Today’s Guest: Ted Rubin Ted Rubin is a leading Social Marketing Strategist, Brand Evangelist, CMO and Keynote Speaker. In March 2009 he started using and evangelizing the term ROR (hashtag #RonR), Return on Relationship™. His first book, Return on Relationship, was released 1/29/13. Follow Ted on Twitter @TedRubin. He can also be found on LinkedIn. […]

Read More

User-Generated Content (UGC) and ROI

It’s no exaggeration to say that user-generated content (UGC) is changing the way that we consume information, both in marketing terms and in the wider world. If you have an internet connection, a connected device and a social account, then you have a platform to share just about anything. For any business with an online […]

Read More

How the In-Store Experience is Evolving, Thanks to Mobile

If you have been shopping at a Banana Republic Factory store in the past year, you may have noticed something new. Banana Republic is working with “flok,” a third-party customer experience platform, to deliver a more tech-friendly shopping experience for loyal customers. The details are mostly familiar – rewards for repeat customers, product recommendations, a […]

Read More

tedrubin

Ted Rubin "Life is not about waiting for the storm to pass, it's about learning to dance in the rain."

Join to Instagram