by Ted Rubin | Jul 31, 2012 | Featured, Marketing, Social Media/Marketing
Twitter has not been readily accepted as a small business tool yet but there are those who are having a great deal of success using it in many ways. So why should small business be using social media at all? The most prominent reasons are responding to customer...
by Ted Rubin | Apr 17, 2021 | Featured, Marketing, Social Media/Marketing
In this segment, meet Ted Rubin and Photofy. This is an installment of the Small Business Update from across the Nation and in your town. INFO: https://photofy.com/ WATCH HERE… Originally posted at businessinnovatorsmagazine.com
by Ted Rubin | May 5, 2020 | Featured, Marketing, Social Media/Marketing
As many businesses begin getting back to business over the coming weeks and months, clear, concise, and frequent communication will be invaluable to help keep customers updated and informed. From changes in hours, menus, and inventories, to safety procedures for staff...
by Ted Rubin | Mar 26, 2017 | Featured, Marketing, Social Media/Marketing
If you make something easy to do, people are more likely to do it. They’re also more likely to come back to you in the future when they need a similar product or service. Nothing complicated about that, but it’s a point that many brands and service...
by Ted Rubin | Jul 18, 2016 | Featured, Marketing, Social Media/Marketing
Perhaps you’re a small business and you don’t quite know how to make that personal, emotional connection with others. Ted Rubin, acting CMO of Brand Innovators, has some creative ideas for you. Rubin learned one of his earliest lessons about making a personal...