VIDEO INTERVIEW ⬇️⬇️⬇️
Hotspex Media combines the head of a hold company with the heart of a boutique agency. The seasoned Hotspex team’s hands-on approach and proprietary emotional targeting helps their partners maximize ad impact through powerful emotional connections in order to drive better outcomes. www.hotspexmedia.com
Reticle…Hotspex Media’s stand-alone proprietary technology, is a contextual targeting tool that enhances ad performance using 19 emotional categories for optimal media placement. The technology goes beyond basic sentiment analysis to boost brand perception, awareness, and purchase consideration, increasing attention and engagement by up to 20%. COOKIELESS CONTEXUAL WITH EMOTIONAL AI www.reticleai.com
Apply an emotional lens to your programmatic ad buys… Reticle™ helps advertisers leverage their brand insights and serve ads against placements that are emotionally aligned to their messaging.