by Ted Rubin | Mar 16, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In MARKETING, trust is the cornerstone of successful campaigns and long-term brand loyalty. At Evergreen Trading, “A Media Investment Agency Powered By Trade,” they understand that every promise made to clients and partners reflects directly on your...
by Ted Rubin | Mar 10, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
For me, and for many others, the most successful approach to a conference like SXSW is to allow the event to take on a life of its own once you arrive. Make plans, check the schedule (I personally always spend a great deal of time at the amazing Brand Innovators...
by Ted Rubin | Mar 2, 2025 | Featured, Marketing, Miscellaneous, Uncategorized
Jeanniey Walden:This was one of the best decisions I made when I was at RiteAid. Happy to chat about it with anyone who has questions. Ted Rubin: Jeanniey, I remember telling you about Evergreen Trading when you first called me to share with me that you were joining...
by Ted Rubin | Feb 16, 2025 | Featured, Miscellaneous, Uncategorized
I had an interesting hour long conversation with my brother, an Associate Professor of History at BU (who has spent a good part of his life studying democratic grass-roots movements), this morning (FB post and comments below)… I won’t bore you with the entire subject...
by Ted Rubin | Feb 8, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
For me the most important trend is how marketers are trying to use AI to take too much marketing out of the hands of humans and allowing machines to do the work. In a world where technology drives transformation, the real challenge isn’t the tools—it’s the people. How...
by Ted Rubin | Feb 1, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
John Andrews: I recently participated in an industry call with AI leaders to explore the implications of DeepSeek AI. The discussion brought forth various perspectives on its impact, resulting in some noteworthy insights: – Doubts on Cost and Performance:...