by Ted Rubin | Jul 13, 2025 | Featured, Marketing
Why Relationships Trump Metrics… in today’s fast-moving, tech-saturated world, business leaders are bombarded with data. Dashboards, KPIs, conversions, cost-per-clicks… if it’s measurable, it’s being tracked. And don’t get me wrong, metrics matter. ROI...
by Ted Rubin | Jul 13, 2025 | Featured, Marketing
Stop Waiting. Start Doing. In marketing, and in business more broadly, there’s a common tendency to delay action. We tell ourselves we’ll move forward once the next strategy is clear, once the tech settles, or once the perfect plan emerges. But the truth is, most...
by Ted Rubin | Jul 10, 2025 | Divorced Dad, Featured, Miscellaneous, Social Media/Marketing, Uncategorized
A great mentor drilled into me at an early age something that’s stayed with me for decades… Some friends will be for when you just need someone to listen and offer comfort; some will be for when you need advice and support. Some will be there for just fun. And a...
by Ted Rubin | Jul 4, 2025 | Divorced Dad, Featured, Miscellaneous, Uncategorized
This Independence Day, I’m taking a moment to reflect on what freedom really means… what it asks of us, and what it offers. In a time when so many feel less free, when hate is louder, when immigrants and asylum seekers face hostility, antisemitism is once again...
by Ted Rubin | Jun 29, 2025 | Featured, Miscellaneous, Uncategorized
Antisemitism is rising, violently, visibly, and it’s frightening. But what makes it even more difficult is knowing that, for many, the moment I speak out against Netanyahu and the current Israeli government, I’m seen as feeding that antisemitism. That somehow,...
by Ted Rubin | Jun 21, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Let’s get real about the platforms we all rely on, whether for content, connection, or commerce. The algorithms aren’t neutral. They’re not just “feeding the content people want.” They are engineered to suppress anything that disrupts the plans, or profits, of those...
