by Ted Rubin | Jan 17, 2026 | Featured, Marketing, Miscellaneous, Uncategorized
I started the New Year at CES, where, as expected, AI dominated the conversation. Every keynote, every panel, every product showcase had AI front and center. But for all the noise, one thing was missing from most of the discussions… the real risk today isn’t...
by Ted Rubin | Jan 10, 2026 | Featured, Miscellaneous, Uncategorized
Too often we rush to fill the silence. We treat quiet as something to fix… an awkward pause to patch over with words, noise, or distraction. Not because there’s something wrong, but because we’ve grown uncomfortable with moments that don’t require us to speak....
by Ted Rubin | Jan 3, 2026 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
The real challenge isn’t coming up with bold ideas… it’s creating environments where bold ideas are allowed to live. Most organizations don’t suffer from a lack of creativity. They suffer from a lack of permission. Permission to think out loud, to be unfinished,...
by Ted Rubin | Dec 27, 2025 | Featured, Social Media/Marketing, Uncategorized
Every year, without fail, I give myself a gift. Not something wrapped, not something delivered, and not something that comes with notifications. I disconnect. Starting the day after my birthday, I step away from social media for a full week. No scrolling. No posting....
by Ted Rubin | Dec 21, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
People must still come first… especially now. In growth strategies, in marketing plans, in the systems we automate. And in every single interaction we create or allow to scale. Yet many brands are actively eroding their own equity through relentless digital...
by Ted Rubin | Dec 13, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
It’s funny how business language evolves. Every few years, a new word takes over the conversation, the latest shorthand for “how to win.” For a while it was synergy. Then scale. Then LTV. Now, it’s all about the moat. Everyone’s talking about building one… a...