by Ted Rubin | May 7, 2023 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
At SXSW 2023 with Lee Roth from BeenThereDoneThat (video)… Harnessing the world’s best thinkers to solve the world’s toughest problems, BeenThereDoneThat, a new consultancy/agency model… delivers what you need NOW better, faster, and cheaper....
by Ted Rubin | Apr 23, 2023 | Featured, Marketing, Social Media/Marketing, Uncategorized
“Return on Relationship” (ROR), hashtag #RonR, is a term I have used and evangelized since 2009 to describe the value that companies can derive from building and maintaining strong relationships with their customers. The concept of ROR emphasizes the...
by Ted Rubin | Apr 15, 2023 | Featured, Marketing, Social Media/Marketing, Uncategorized
I talk with Margot Hauer-King from groundbreaking agency BeenThereDoneThat at SXSW2023 A LITTLE ABOUT BeenThereDoneThat.co… We are living in times of great potential and problems we have not encountered before. We need a new approach to unblock these...
by Ted Rubin | Apr 8, 2023 | Featured, Marketing, Uncategorized
Return on Relationship (ROR) is a powerful concept that is gaining widespread use in the business world. However, its application can be extended beyond business, and it can be used to foster a better relationship with yourself. Let’s explore the idea of ROR and...
by Ted Rubin | Feb 26, 2023 | Featured, Marketing, Uncategorized
Nick and Brian created Nitro Coffee Club to make nitro cold brew easier to enjoy daily, and more affordable. It started with Nick’s daily ritual of walking to his local coffee shop for a fresh dark roast. However, one day Nick discovered the rich and smooth...
by Ted Rubin | Feb 4, 2023 | Featured, Marketing, Social Media/Marketing, Uncategorized
Brand and reputation are two vital components of a company’s image, and are often used interchangeably, but they are actually different concepts. A brand is the personality, values, and promise that a company makes to its customers. It is what the company does...
