HOW TO LOOK PEOPLE IN THE EYE DIGITALLY, THE AGE OF INFLUENCE, and RETAIL RELEVANCY.
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Straight Talk Blog: Featured Posts
Why ABC "Always Be Closing" Needs to Change
You’ve heard the words behind the ABC acronym before – Always Be Closing, as the popular interpretation goes. For some, it’s a mission statement, even a way of life. But what does it really mean? All of the emphasis in this version of ABC points to closing. The sale...
Thought Leader Life… with Guest Ted Rubin ~via @happyabout
Our co-host for the month of May is Martin Jones (@martinjonesaz) and one of our guests for May was Ted Rubin (@TedRubin). In this episode, Mitchell Levy and this month’s co-host, Martin Jones, senior marketing manager at Cox Communications, continue their discussion...
Ted Talks About… Empower Your Employees and They Will Power Your Brand, #RonR
The Adaptive Marketer Interview of Ted Rubin
Gerardo A Dada Interview with Ted Rubin the Worlds Most Followed CMO This is the second in a series of interviews of marketing leaders and CMOs that I respect and admire. Today I am honored to interview Ted Rubin, one of the most forward-thinking and influential...
Turning Disengaged Employees into Advocates
According to Gallup’s State of the American Workplace report, a whopping 52% of employees today are disengaged (less emotionally connected to their work and less compelled to put forth extra effort). Only 30% of employees actually love what they do and are deeply...
Looking People in the Eye Digitally [video] at @SDLinnovate
Technology is moving at such a fast pace that we struggle to keep up. The last few decades of marketing tactics have made us lazy “communicators. Ted re-introduces us to the one-on-one communication skills we’ve forgotten in our rush to new technologies, like social...