HOW TO LOOK PEOPLE IN THE EYE DIGITALLY, THE AGE OF INFLUENCE, and RETAIL RELEVANCY.
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Straight Talk Blog: Featured Posts
Welcome to the ‘Age of Influence’
In 1997 when I joined Seth Godin at Yoyodyne, people were calling the Internet… New Media. But there was nothing really new. It was simply traditional media in a new wrapper… nothing new at all. We are now entering the era of “New Media.” Media is now...
Welcome to the ‘Age of Influence'
In 1997 when I joined Seth Godin at Yoyodyne, people were calling the Internet… New Media. But there was nothing really new. It was simply traditional media in a new wrapper… nothing new at all. We are now entering the era of “New Media.” Media is now...
Conversation is the Ultimate Content
Make your content focused on conversation instead of thinking of yourself as a media business like so many are now preaching. Instead think of your brand as the people who make it up, and change the focus from "Convince & Convert" to "Converse &...
12 Most Important Ways to Build Brand Advocates [Infographic]
Created by InfoGraphic Design Team... www.infographicdesignteam.com
How Can a Brand Stand Out in Social?
To me it is really simple, if you want to stand out then do what most others are not doing, actually be social when using social media. Put on your human face, and look to make friends and build relationships. It is not about how many will actually look to do...
Men are from Mars, Women Like Social Media ~via @InsideCXM
More than once, I’ve read statistics that demonstrate how women are much more likely to use social media than men. Some of those statistics focus on the specific role a woman may have in life. One that I noticed specifically mentioned how quite a few mothers...