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Straight Talk Blog: Featured Posts
The “Nitro Coffee Club” Story Begins
Nick and Brian created Nitro Coffee Club to make nitro cold brew easier to enjoy daily, and more affordable. It started with Nick's daily ritual of walking to his local coffee shop for a fresh dark roast. However, one day Nick discovered the rich and smooth delight...
Quality Customer Service Requires…
Quality customer service requires a strong plan and a system built to resolve issues efficiently. It’s about looking at challenges constructively and teaching customer service reps (as well as other customer-facing persons in the organization) to do the same, creating...
A Smart Strategy for Savvy Brands
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A Brand is what a Business does… a Reputation is what people Remember and Share
Brand and reputation are two vital components of a company's image, and are often used interchangeably, but they are actually different concepts. A brand is the personality, values, and promise that a company makes to its customers. It is what the company does to...
Companies Need to Step Beyond Creating a “Culture” and Nurture “Employee Community.”
Follow-up Blog post to... Culture of Community... https://tedrubin.com/culture-of-community/ Creating a positive culture within a company is crucial for employee engagement, productivity, and overall success. But in today's fast-paced business environment, simply...
Go Where the Love Is
"Go Where the Love Is" is a simple yet powerful concept that can be applied to all types of relationships. It's about focusing on the people in your life who already love you, or seem to be leaning in that direction, rather than trying to win over those who don't. We...