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Straight Talk Blog: Featured Posts
Clandestine Events + Experiences Embraces a ‘Return on Relationship’ Mindset
ROR: Return on Relationship, #RonR, simply put, is the value that is accrued by a person or brand due to nurturing a relationship. ROI is simple dollars and cents, ROR is the value (both perceived and real) that will accrue over time through connection, trust,...
Is Executing Really the Only Thing?
How thinking and brainstorming convert to powerful strategy making. We live in a culture where the simple act of distraction-free thinking has become alien, daydreaming has been replaced with scrolling through a feed on our smartphones and the office is a place for...
The Long Beach Boardwalk #Experience… My Happy Place
A month of my summer, for the past few years, is all about my Long Beach, NY boardwalk experience. It’s not about a plan, or trying something new, or luxury… it’s about how being here, doing what I do every August, and how it makes me feel. It’s about what this...
Web3… Have We Learned Anything?
Will Web3 Become the Same Hot Mess As Social Media and The Internet? OR… did we learn anything from past mistakes? Do you enjoy social media? I bet many do not truly enjoy it anymore, but I am also certain most once did. Now many of us are still there because in some...
The Importance of Brand Humility… Evergreen Trading “Lives” It
Even if you are absolutely certain that your product/service is one of the best on the market, what you think of your brand is not nearly as important as what your customers and potential customers think of it and say about it. They are, after all, the market! “Brand...
Anyone Out There Have a Smartphone 🤔
Anyone out there have a smartphone 🤔 LOL... anyone drop their phones, or need to let the phone kinda hang there for a moment, or need to stand it up for a video or zoom 🤷🏻♂️ Yeah, I thought so... EVERYONE! Well, many years ago I started using one of those rings on...