by Ted Rubin | Oct 16, 2021 | Featured, Marketing, Social Media/Marketing
As my thinking has evolved around the topic of Employee Advocacy, I have come to realize that a “program” is not the best way to proceed. Although the idea is a good one, all too often this becomes like many other programs… stale, ignored, sometimes...
by Ted Rubin | Sep 26, 2021 | Featured, Marketing, Social Media/Marketing
How do you build and strengthen relationships with your audience (as a whole, and as individuals) to increase your Return on Relationship, ROR, #RonR? 1. Listen If you want to be heard above the ever-growing social media “noise,” you need to first listen to your...
by Ted Rubin | Nov 26, 2020 | Featured, Marketing, Social Media/Marketing
A Network gives you Reach, BUT a Community gives you Power! Networks Connect… Communities Care A small, passionate community of like-minded people can often accomplish far more than a larger, less-connected group working on the same challenge. Building a dedicated...
by Ted Rubin | Aug 27, 2020 | Featured, Marketing, Social Media/Marketing
Ted Rubin, CMO and Advisory Board Member at Photofy, Inc. talks about Return on Relationship on Engati CX. He says the Return on Relationship has become more important than ever, ROI is dollars and cents, RonR will be built over years with authentic interaction and...
by Ted Rubin | May 24, 2020 | Featured, Marketing, Social Media/Marketing
What was your vision when you started off in the digital marketing world? I can’t say I had a vision… I was looking for something new with a lot of potential. When I discovered the emerging digital world, I was fortunate enough to see what was coming....