by Ted Rubin | Jan 21, 2014 | Featured, Marketing, Social Media/Marketing
This post is right on point and makes a perfect case for Return on Relationship (#RonR) enhancing ROI. See below for the screen shot of a coincidental engagement I had with United Airlines right before I saw this post from John. Originally posted at Ignite Social...
by Ted Rubin | Jan 18, 2014 | Featured, Marketing, Social Media/Marketing
Are companies finally starting to get the message about Return on Relationship, ROR (#RonR)? I have been using and evangelizing the term since early 2009, and the acronym, RonR (as a hashtag #RonR), is floating around a lot these days and it seems to exemplify...
by Ted Rubin | Nov 18, 2013 | Featured, Marketing, Social Media/Marketing
People have been asking me what changes I see coming down the pike for social media and social marketing as we move into 2014. While I don’t read tea leaves or have my own personal crystal ball, I think we’ll be seeing a lot more movement in three...
by Ted Rubin | Feb 9, 2013 | Featured, Marketing, Social Media/Marketing, Video
I suggest forwarding to minute 8:16 and beginning with Shayna Beck’s introduction. I speak after that from minutes 10-16, and then we go back and forth from there with a panel discussion. Even in an era with heightened customer expectations and a sense that...
by Ted Rubin | Feb 9, 2013 | Featured, Marketing, Social Media/Marketing, Video
I suggest forwarding to minute 8:16 and beginning with Shayna Beck’s introduction. I speak after that from minutes 10-16, and then we go back and forth from there with a panel discussion. Even in an era with heightened customer expectations and a sense that...
