by Ted Rubin | May 20, 2017 | Featured, Marketing, Social Media/Marketing, Uncategorized
Winning in Service Markets, winning in every market… is all about customer experience. Marketing/Communications/Customer Service are all interconnected, and in order to deliver an OmniChannel experience Externally, you must create an OmniChannel culture...
by Ted Rubin | Jun 4, 2016 | Featured, Marketing, Social Media/Marketing
Communication: We know that in order to build trust with another person there must be good, two-way communication. It’s central to our existence as human beings, yet we struggle with it every day. Multiply that struggle by the number of people in your organization,...
by Ted Rubin | Apr 21, 2016 | Featured, Marketing, Social Media/Marketing
We’re hearing a lot these days about delivering omni-channel experiences to our customers to make shopping seamless across multiple channels. But what does that mean for most brands? An omni-channel approach goes beyond just connecting your various channels and...
by Ted Rubin | Aug 27, 2015 | Featured, Social Media/Marketing
So unfortunate to see ads, from brands I respect, that are such #FAILS. Good idea, I have been writing about hiking for when I am in Pine, AZ and was even interested in these shoes (so clicked on the ad), so “good Job” of matchmaking Facebook… BUT...
by Ted Rubin | Oct 13, 2014 | Featured, Marketing, Social Media/Marketing
What excites you about customer experience?It is not customer experience that excites me, it is the customer herself who excites me, and the relationship that will develop and lead to trust and loyalty.When did you first get involved in customer experience...