by Ted Rubin | Aug 20, 2011 | Featured, Marketing, Social Media/Marketing
Marketers used to be able to get away with intrusive advertising, placing online ads as pop-ups, highly distractive Flash animations, and a variety of other methods designed specifically to grab shoppers’ attention. However, consumers have changed and are no longer...
by Ted Rubin | Aug 16, 2011 | Featured, Marketing, Social Media/Marketing
The more social media use becomes a way of business and a way of life, the more we are seeing – and will continue to see – issues around data collection and user privacy. It of course makes sense for marketers to leverage this data, but in my opinion, we’re going...