by Ted Rubin | Aug 4, 2011 | Featured, Marketing, Social Media/Marketing
Until recently, “social media fatigue” has been the most dangerous “condition” that we social media marketers have had to combat. Now, however, with the recent trend toward frequent deep discounts and coupon offers, we are risking an even more serious condition of...
by Ted Rubin | Dec 23, 2010 | Featured, Marketing, Social Media/Marketing
The heart of Groupon’s business model for their clients is not direct profitable commerce (it is only profitable upfront for Groupon). As many understand Groupon is not an ecommerce business. The business proposition that Groupon offers its clients is lead...
by Ted Rubin | Dec 23, 2010 | Featured, Marketing, Social Media/Marketing
The heart of Groupon’s business model for their clients is not direct profitable commerce (it is only profitable upfront for Groupon). As many understand Groupon is not an ecommerce business. The business proposition that Groupon offers its clients is lead...
by Ted Rubin | Dec 15, 2010 | Featured, Marketing, Social Media/Marketing
Groupon is getting way ahead of themselves. My 2011 prediction… Google buys Twit Richard Bashara says: Ted I’m going to agree with a “but,” look at Facebook. Zuck’s had how many chances to sell FB? You can’t deny that Groupon has...
by Ted Rubin | Dec 15, 2010 | Featured, Marketing, Social Media/Marketing
Groupon is getting way ahead of themselves. My 2011 prediction… Google buys Twit Richard Bashara says: Ted I’m going to agree with a “but,” look at Facebook. Zuck’s had how many chances to sell FB? You can’t deny that Groupon has...
