by Ted Rubin | Apr 21, 2016 | Featured, Marketing, Social Media/Marketing
We’re hearing a lot these days about delivering omni-channel experiences to our customers to make shopping seamless across multiple channels. But what does that mean for most brands? An omni-channel approach goes beyond just connecting your various channels and...
by Ted Rubin | Apr 18, 2016 | Featured, Marketing, Social Media/Marketing
Social spend—you can’t escape the term in the marketing world, but what does it really mean? Most of the articles and statistics you see on social spend are narrow in focus—it’s all about ad buys. From that perspective, social spend sets a new all-time high every...
by Ted Rubin | Apr 17, 2016 | Featured, Marketing, Social Media/Marketing
Ted Rubin had to learn an incredible lesson in unconditional love – both for his kids and for himself. Working through divorce, anger, and pain, any one of us can grow to become more grateful, whole, and equipped to deal with life’s challenges more...
by Ted Rubin | Apr 10, 2016 | Featured, Marketing, Social Media/Marketing
Let’s put an end to NOT looking people in the eye so you don’t have to smile or say hello. I think 2016 should be The Year of Connection, and I’m not talking digitally here, but face-to-face. How often do you avert your eyes from others when in public situations, such...
by Ted Rubin | Apr 8, 2016 | Featured, Marketing, Social Media/Marketing, Video
Ted Rubin is an author, social marketing strategist, keynote speaker, and acting CMO of Brand Innovators. Ted is one of the most social CMO’s out there, and as anyone know knows him will tell you, it’s all about relationships! #RonR Ted is passionate about...