by Ted Rubin | Jul 24, 2015 | Featured, Marketing, Social Media/Marketing
According to Gallup’s State of the American Workplace report, a whopping 52% of employees today are disengaged (less emotionally connected to their work and less compelled to put forth extra effort). Only 30% of employees actually love what they do and are deeply...
by Ted Rubin | Jul 21, 2015 | Featured, Marketing, Social Media/Marketing, Video
Technology is moving at such a fast pace that we struggle to keep up. The last few decades of marketing tactics have made us lazy “communicators. Ted re-introduces us to the one-on-one communication skills we’ve forgotten in our rush to new technologies, like social...
by Ted Rubin | Jul 15, 2015 | Featured, Marketing, Social Media/Marketing
I wear a T-shirt when I travel that says “Be Good to People,” thanks to Kris Wittenberg’sgenerosity of spirit, and #JustBeNice (Twitter handle @Just_B_Nice) is something I talk about a lot, and do my best to live by.” It’s not only a personal mantra of mine, but a...
by Ted Rubin | Jul 13, 2015 | Featured, Marketing, Social Media/Marketing
A month ago I wrote a post for Sprout Social about Social ROI and how the key to that is Return on Relationship, ROR (#RonR)… simply put the value that is accrued by a person or brand due to nurturing a relationship. ROI is simple $’s and cents. ROR is the value (both...