by Ted Rubin | Jun 1, 2015 | Featured, Marketing, Social Media/Marketing
What’s the one thing that’s lacking in business culture today that has the potential to bring in more revenue than anything else? I’ll give you one word: trust. It’s not something you can buy with advertising dollars. It has to be earned through the actions of the...
by Ted Rubin | May 31, 2015 | Featured, Marketing, Social Media/Marketing
If you haven’t picked up Charlene Li’s new book, The Engaged Leader: a Strategy for Your Digital Transformation, I highly recommend you do so. Charlene is a well-regarded author and researcher on leadership issues, and if you’re an executive, it’s a must-read. In a...
by Ted Rubin | May 26, 2015 | Featured, Marketing, Social Media/Marketing
Do you do much thinking about the ethics and values of your company on a daily basis? Do you talk about it with your employees? Most people don’t. They assume since it’s mentioned in the “about” page of the company website or in their marketing materials, that it’s...
by Ted Rubin | May 25, 2015 | Featured, Marketing, Social Media/Marketing, Video
About the Event: To get your copy of Will The Real You Please Stand Up, please visit https://bit.ly/beyoubook Interview Links: Ted’s Site: https://tedrubin.com/ Event Link: https://www.youtube.com/watch?v=VC4MhVcAnXc Originally posted on YouTube,...
by Ted Rubin | May 21, 2015 | Featured, Marketing, Social Media/Marketing
#1: User-Friendly Navigation: Keeping your blog easy to navigate with intuitive category labels will help people find the information they seek much faster. Also, make it easy for readers to leave comments and share your posts on various channels that will help lead...