by Ted Rubin | Dec 13, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
It’s funny how business language evolves. Every few years, a new word takes over the conversation, the latest shorthand for “how to win.” For a while it was synergy. Then scale. Then LTV. Now, it’s all about the moat. Everyone’s talking about building one… a...
by Ted Rubin | May 21, 2023 | Featured, Marketing, Social Media/Marketing, Uncategorized
🌟 Empower your Employees… and they will Power your Brand! 🚀 When it comes to building a successful brand, your employees are your most valuable asset. They are not just cogs in the machine, but rather the driving force behind your company’s growth and...
by Ted Rubin | Feb 19, 2023 | Featured, Marketing, Social Media/Marketing
Quality customer service requires a strong plan and a system built to resolve issues efficiently. It’s about looking at challenges constructively and teaching customer service reps (as well as other customer-facing persons in the organization) to do the same, creating...
by Ted Rubin | Jun 25, 2022 | Featured, Marketing, Social Media/Marketing
How do we find out what’s important to our audiences? Ask them! Have social conversations, pick up the telephone and talk to your best customers. Engage them in conversation. Ask them what’s keeping them up at night—what they’re passionate about, or how you could...
by Ted Rubin | Apr 23, 2022 | Featured, Marketing, Social Media/Marketing
Interview with Ted Rubin SEE TRANSCRIPT OF INTERVIEW BELOW… In our Fifth episode of 15 Minutes With we’re talking to Ted Rubin. Ted is a leading Social Media Marketing Strategist, International Keynote Speaker, Business Advisor and Author. In March 2009 he...