by Ted Rubin | Aug 3, 2013 | Featured, Marketing, Social Media/Marketing
Amazon, Walgreens, eBay, and Netflix—you know these companies. And if you’ve done business with them, or visited their websites, they know you, too. Not everything, of course—that would be creepy. But they probably know more than you think; they probably placed you...
by Ted Rubin | Apr 5, 2013 | Featured, Marketing, Social Media/Marketing
Personalization is the new black. The marketing and selling story of today involves knowing and seeing your customer the moment they arrive on your physical or virtual doorstep, and being able to provide differentiated service based on their preferences, history and...
