by Ted Rubin | Apr 29, 2017 | Featured, Marketing, Social Media/Marketing
Ted Rubin is a leading social marketing strategist, acting CMO of Brand Innovators, and co-founder of the recently launched Prevailing Path. HOW TO PREPARE YOUR BUSINESS David Reimherr: Ted, to dig in, what do you feel is the first thing a small business should do...
by Ted Rubin | Sep 25, 2016 | Featured, Marketing, Social Media/Marketing
“For me the marketing superpower, the most important skill that makes you a great marketer, social or otherwise, is all about Looking People in the Eye Digitally… truly doing your best to connect, be responsive, and care. The ability to go into the “social” homes of...
by Ted Rubin | Sep 1, 2016 | Featured, Marketing, Social Media/Marketing
Must-have brands. Ooh, just the the thought of having one. Enough to make a grown CEO cry. MUST-HAVE BRANDS. A SHORT HISTORY. Old Spice. Oreo. GEICO. Each of these brands is a household name, the goal and hope of nearly every company or its CEO. So how the heck does a...
by Ted Rubin | Sep 1, 2016 | Featured, Marketing, Social Media/Marketing
Must-have brands. Ooh, just the the thought of having one. Enough to make a grown CEO cry. MUST-HAVE BRANDS. A SHORT HISTORY. Old Spice. Oreo. GEICO. Each of these brands is a household name, the goal and hope of nearly every company or its CEO. So how the heck does a...
by Ted Rubin | Sep 1, 2016 | Featured, Marketing, Social Media/Marketing, Uncategorized
Must-have brands. Ooh, just the the thought of having one. Enough to make a grown CEO cry. MUST-HAVE BRANDS. A SHORT HISTORY. Old Spice. Oreo. GEICO. Each of these brands is a household name, the goal and hope of nearly every company or its CEO. So how the heck does a...
