by Ted Rubin | May 1, 2022 | Featured, Marketing, Social Media/Marketing
After attending four days at the Brand Innovators SXSW2022 Summit, I felt the need to share this post again that I wrote in the beginning of 2017 (with some minor 2022 updates)… could not believe how many speakers I heard refer to “Mobile” marketing...
by Ted Rubin | Mar 21, 2017 | Featured, Marketing, Social Media/Marketing, Uncategorized
There is so much talk about Mobile, how important it is, and the differences in how it works. I believe the word “Mobile” needs to disappear as a silo in 2017 and beyond, as everything has basically become mobile. Don’t be scared because building a mobile community is...
by Ted Rubin | Apr 26, 2015 | Featured, Marketing, Social Media/Marketing
My friend Niklas Myhr, the “Social Media Professor,” recently blogged about something I’m very passionate about, Social Media and Quality Management. In his post he discusses tapping your social advocates early on in the product and/or service development phase,...
by Ted Rubin | Apr 24, 2015 | Featured, Marketing, Social Media/Marketing
Building a mobile community is the same as building any community… engage, interact, add value and show support for the group and what is important to them. In today’s digital world it’s all too easy for us as brands and individuals to let our...
