by Ted Rubin | Feb 19, 2011 | Featured, Marketing, Social Media/Marketing
Originally posted at SheSpeaks In this new social media marketing world — where it’s less about demographics and more about relationships — one demographic still clearly matters: WOMEN. Women control 85% of household spending, and (according to Bank...
by Ted Rubin | Feb 14, 2011 | Social Media/Marketing
Originally posted at SheSpeaks As much as we might not want to admit it, something negative about our brand will be said sometime by someone in a social network. It might be due to a change, or something out of the brand’s control or only one little misstep in many...
by Ted Rubin | Feb 3, 2011 | Social Media/Marketing
Originally posted at: SheSpeaks It’s becoming more and more clear that women’s online communities are the true powerhouses of trust. Social networks have their place, but it’s the online communities that women trust the most for brand and product referrals. New...
by Ted Rubin | Feb 3, 2011 | Social Media/Marketing
Originally posted at: SheSpeaks It’s becoming more and more clear that women’s online communities are the true powerhouses of trust. Social networks have their place, but it’s the online communities that women trust the most for brand and product referrals. New...
