by Ted Rubin | Jan 29, 2014 | Featured, Marketing, Social Media/Marketing
Getting the right message to the right people at the right time is an age-old marketing mantra. And how you hit that sweet spot has been foremost in the minds of every marketer since people started selling things to each other. That hasn’t changed over the years, but...
by Ted Rubin | Aug 3, 2013 | Featured, Marketing, Social Media/Marketing
Amazon, Walgreens, eBay, and Netflix—you know these companies. And if you’ve done business with them, or visited their websites, they know you, too. Not everything, of course—that would be creepy. But they probably know more than you think; they probably placed you...