by Ted Rubin | Jan 7, 2012 | Featured, Marketing, Social Media/Marketing
Social Marketing is ultimate in Permission Marketing, and therefore it carries the ultimate marketing danger with it: taking away the permission is totally in the consumers’ control. Brands be(a)ware! Permission Marketing puts the power in the consumer’s hands, by...
by Ted Rubin | Dec 19, 2011 | Featured, Marketing, Social Media/Marketing
This is both an enjoyable and challenging time of year, as we are nearing year end and soon we will have a chance to pause, take stock of where we are now, review the past year, and plan for the coming year. Most of us will have some things we can look at with pride...
by Ted Rubin | Nov 23, 2011 | Featured, Marketing, Social Media/Marketing
Thanksgiving, the time when we give thanks not just FOR, but TO those who have been an important part of our lives: our friends and family, our customers, shoppers, advocates, and critics. Yes, I give thanks for ALL of them because they all provide a possibility for...
by Ted Rubin | Nov 23, 2011 | Featured, Marketing, Social Media/Marketing
Thanksgiving, the time when we give thanks not just FOR, but TO those who have been an important part of our lives: our friends and family, our customers, shoppers, advocates, and critics. Yes, I give thanks for ALL of them because they all provide a possibility for...
by Ted Rubin | Nov 23, 2011 | Featured, Marketing, Social Media/Marketing
Thanksgiving, the time when we give thanks not just FOR, but TO those who have been an important part of our lives: our friends and family, our customers, shoppers, advocates, and critics. Yes, I give thanks for ALL of them because they all provide a possibility for...