by Ted Rubin | Jun 24, 2018 | Featured, Marketing, Social Media/Marketing
Guest post via John Andrews Walt Disney World Astounds Its Visitors With Experiential Product Marketing I began my business career as a Dominos Pizza manager in Maine. One of our marketing efforts at the local level was calling around 10 customers a night to see how...
by Ted Rubin | Jun 12, 2018 | Featured, Marketing, Social Media/Marketing
The world of retail has been shifting beneath our feet – and it’s doing so because the digital age has fundamentally changed everything about how we live. It’s changed how we communicate, how we work, how we travel, and how we buy things. And just like the digital...
by Ted Rubin | Jun 5, 2018 | Featured, Marketing, Social Media/Marketing
Visit your favorite shopping mall – if you still have a favorite – and you can already see the seismic shift in retail taking place across the country. When was the last time you visited a Sports Authority, or RadioShack? What about bargain retailers like Payless...
by Ted Rubin | May 29, 2018 | Featured, Marketing, Social Media/Marketing
Favorite athlete gets in trouble at a nightclub under nebulous circumstances? Fake news. Politician acts directly against the interests of his or her base, but it’s a politician the base happens to really like? Fake news. Respected writer makes a detailed,...
by Ted Rubin | May 15, 2018 | Featured, Marketing, Social Media/Marketing
The scare-mongering that’s going around today about data usage is driving me up the wall. When I see people having meltdowns about Facebook using their data to deliver content to them, I’m thinking: “WHERE THE F*** HAVE YOU ALL BEEN, under a freaking rock???” Would...