by Ted Rubin | Jan 3, 2017 | Featured, Marketing, Social Media/Marketing
Retail Relevancy has never been more… relevant. In part one of my conversation with my friend and business partner John Andrews, we touched on Alexa, Amazon, and the evolving way that consumers experience retail. In part two, we’re continuing that conversation,...
by Ted Rubin | Dec 31, 2016 | Featured, Marketing, Social Media/Marketing, Uncategorized
I have heard a lot of complaining about 2016, what a difficult year it has been for so many, and I totally get that, and concur on many levels. So I thought it important, and have been inspired by a number of friends who have posted to Facebook asking friends to...
by Ted Rubin | Dec 21, 2016 | Featured, Marketing, Social Media/Marketing
Stare at a wall of similar products with your phone in your hand, and you’ll quickly rule out a big chunk based on product reviews. Once you land on a few similarly well-reviewed products, something as simple as a well-placed tweet or a brief, positive...
by Ted Rubin | Dec 14, 2016 | Featured, Marketing, Social Media/Marketing
The demand for ride-share apps is through the roof, with Uber and Lyft already cashing in on growing global markets. Trying to break into the ride-share market is a tall task for new, regional competitors, but the demand and potential payoff are more than strong...
by Ted Rubin | Nov 18, 2016 | Featured, Marketing, Social Media/Marketing
What’s in a social impression? Better yet, what does branding actually mean to the consumer? Building a brand culture is about much more than proliferating an image or ad across social platforms, because that sort of recognition is fleeting. You may find the...
