by Ted Rubin | Nov 30, 2010 | Featured
Social Media Marketing Magazine November 29th, 2010 By Ted Rubin, Chief Social Marketing Officer at OpenSky 1: Relationships: how do you build them online? I believe everything we do in our personal and business lives revolves around relationships—now more than ever....
by Ted Rubin | Jul 20, 2010 | Marketing, Social Media/Marketing
Here’s an interesting concept: using traditional measurement tactics to determine the success of non-traditional (social media) marketing. At first, it sounds as though this goes against my persistent encouragement for companies to measure the Return on Relationship...
