by Ted Rubin | Jan 14, 2020 | Featured, Marketing, Social Media/Marketing
“Life is not about waiting for the storm to pass, it’s about learning to dance in the rain” – a quote Ted Rubin does his best to live his life by. I am Mitch Slater and Ted is my guest this week on my UBS Advisor...
by Ted Rubin | Jan 10, 2020 | Featured, Marketing, Social Media/Marketing
If you Google ‘Employee Created Content’ the search engine will change your search to ‘Employee Generated Content’ as the idea of employee “created” content hasn’t entered the collective mindset of its algorithms. Yet. Employee Created Content (#ECC) is a...
by Ted Rubin | Dec 28, 2019 | Featured, Marketing, Social Media/Marketing
Inclusion of diverse marketing ideas starts early in the process when we brainstorm – avoid the groupthink, include the right people and listen… Brainstorming is a great concept that occasionally becomes twisted when a few members of your strategy sessions, and/or one...
by Ted Rubin | Dec 13, 2019 | Featured, Marketing, Social Media/Marketing
We’ve all heard that Content is King, and over the years, I’m sure you have heard a zillion sermons on the power of creating business content. This isn’t one of those sermons that promises, “If you post it, they will come and buy your stuff.” However, I don’t post a...
by Ted Rubin | Dec 8, 2019 | Featured, Marketing, Social Media/Marketing
Everyone struggles with generating content. We know it’s a constant process and unless you’re invested enough, you’ll have a hard time maintaining quality and consistent frequency in your posts. So what’s the best way to scale up your content creation? We, at...