by Ted Rubin | Sep 20, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
A network is a wonderful thing. It connects us. It gives us reach. It helps us discover opportunities and extend our visibility. But let’s be clear… a network, by itself, isn’t enough. Reach is only the beginning. What truly creates impact, what sustains trust,...
by Ted Rubin | Sep 6, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In business, and in life, we often celebrate skill, strategy, and ambition as the keys to success. They matter, of course. Skill sharpens your craft. Strategy helps you see the board and plan your moves. Ambition pushes you to take the first step. These open doors....
by Ted Rubin | May 18, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In the race to grow a business or build personal relationships, it’s easy to fixate on speed… more followers, more leads, more visibility. But real influence isn’t measured in acceleration alone. It’s measured in depth… how deeply you connect, how much trust you earn,...
by Ted Rubin | Apr 13, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Traditional metrics like Return on Investment (ROI) have long been the gold standard for evaluating the success of projects and strategies. ROI offers a straightforward calculation: it measures the financial gain or loss relative to the investment made, often within a...
by Ted Rubin | Jan 26, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In a world where technology drives transformation, the real challenge isn’t the tools—it’s the people. I sat down with my longtime friend Dev Mukherjee, a seasoned Chief Transformation Officer with a deep background in technology and a knack for inspiring...
