by Ted Rubin | Jun 1, 2016 | Featured, Marketing, Social Media/Marketing
When giving critical feedback to employees, it can be all too easy to do so from a results-oriented mindset instead of a growth-oriented mindset. However, the ability to deal with people from a growth-oriented mindset is the difference between leaders who inspire...
by Ted Rubin | Apr 21, 2016 | Featured, Marketing, Social Media/Marketing
We’re hearing a lot these days about delivering omni-channel experiences to our customers to make shopping seamless across multiple channels. But what does that mean for most brands? An omni-channel approach goes beyond just connecting your various channels and...
by Ted Rubin | Apr 18, 2016 | Featured, Marketing, Social Media/Marketing
Social spend—you can’t escape the term in the marketing world, but what does it really mean? Most of the articles and statistics you see on social spend are narrow in focus—it’s all about ad buys. From that perspective, social spend sets a new all-time high every...
