by Ted Rubin | Nov 21, 2017 | Featured, Marketing, Social Media/Marketing, Uncategorized
by John Andrews and Ted Rubin Ad giant WPP recently reduced its full-year earnings for the second time this year with CEO Sir Martin Sorrell citing a myriad of challenges… from consumer goods company spending cutbacks, to Trumponomics (disappointed by this...
by Ted Rubin | Sep 15, 2016 | Featured, Marketing, Social Media/Marketing
Snapchat is gaining a recognition as serious platform for brands but will it actually help your bottom line? It will depend on how you use the social media platform and what your goals are. Finding and connecting with the right audience can be challenging. I invited...
by Ted Rubin | Aug 4, 2016 | Featured, Marketing, Social Media/Marketing
Instagram Stories: I have been posting in response to others posts, here’s a quick summary… Very smart move by FB. More tools for creating continent, all sounds good to me. Just make sure to play where your consumers play. I believe Instagram will pull a...
by Ted Rubin | Apr 16, 2016 | Featured, Marketing, Social Media/Marketing
To set the record straight I have a serious case of F.O.M.O. or the fear of missing out, so when I jump on new platforms there isn’t any great surprise. The surprise for most was in the fall of 2014 I uninstalled Snapchat and called it “The dumbest wanna be social...
by Ted Rubin | Apr 16, 2016 | Featured, Marketing, Social Media/Marketing
To set the record straight I have a serious case of F.O.M.O. or the fear of missing out, so when I jump on new platforms there isn’t any great surprise. The surprise for most was in the fall of 2014 I uninstalled Snapchat and called it “The dumbest wanna be social...