by Ted Rubin | Jul 7, 2019 | Featured, Marketing, Social Media/Marketing
Some companies still fear the “socialization” of the workplace but locking your employees out of all personal social channels while at work is a big mistake. It only forces them to break the rules and use a different screen. Instead of being productive, aware of daily...
by Ted Rubin | Apr 19, 2019 | Featured, Marketing, Social Media/Marketing
My take on the slew of pitfalls presented by programmatic media buying – and why you should go old school and place your own ads. Programmatic media buying, marketing and advertising is the “algorithmic purchase and sale of advertising space in real time”, and it has...
by Ted Rubin | Jan 29, 2019 | Featured, Marketing, Social Media/Marketing
Buzzing off those results you secured for your company? Feeling confident? Maybe even a little self-important? Time to check yourself people. Ever work with someone who always had all the answers, even if they weren’t paying any attention to the questions? Have...
by Ted Rubin | May 5, 2018 | Featured, Marketing, Social Media/Marketing
You would think, given everything that has transpired regarding restaurant reviews in digital media over the past decade, that restaurant managers/owners would take the hint that the customer’s experience at their restaurant IS their brand. However, I guess there are...
by Ted Rubin | Feb 25, 2018 | Divorced Dad, Featured, Marketing, Social Media/Marketing
One of the secrets about just being nice is that it can be pretty easy when you make it a focus at the start of each day. There will always be people who test your limits, but you’ll also get a ton of positive feedback from people who appreciate common courtesy....