by Ted Rubin | Sep 5, 2016 | Featured, Marketing, Social Media/Marketing, Uncategorized
Here are Three Key Marketing 101 Lessons that never go out of style and all Small Business Owners need to remember: 1- You are NOT Your Customer—Do Your Research: One of the most important lessons every marketer should remember is to market to your target audience—not...
by Ted Rubin | Apr 30, 2016 | Featured, Marketing, Social Media/Marketing
In this episode of the Future² podcast, I had the pleasure of chatting with New York native and one of the most influential CMOs in the world, Ted Rubin. Ted is a leading Social Marketing Strategist, Keynote Speaker and Brand Evangelist and evangelized the term ROR:...
by Ted Rubin | Apr 18, 2016 | Featured, Marketing, Social Media/Marketing
Social spend—you can’t escape the term in the marketing world, but what does it really mean? Most of the articles and statistics you see on social spend are narrow in focus—it’s all about ad buys. From that perspective, social spend sets a new all-time high every...
by Ted Rubin | Apr 16, 2016 | Featured, Marketing, Social Media/Marketing
To set the record straight I have a serious case of F.O.M.O. or the fear of missing out, so when I jump on new platforms there isn’t any great surprise. The surprise for most was in the fall of 2014 I uninstalled Snapchat and called it “The dumbest wanna be social...
by Ted Rubin | Apr 16, 2016 | Featured, Marketing, Social Media/Marketing
To set the record straight I have a serious case of F.O.M.O. or the fear of missing out, so when I jump on new platforms there isn’t any great surprise. The surprise for most was in the fall of 2014 I uninstalled Snapchat and called it “The dumbest wanna be social...
