by Ted Rubin | Jan 10, 2020 | Featured, Marketing, Social Media/Marketing
If you Google ‘Employee Created Content’ the search engine will change your search to ‘Employee Generated Content’ as the idea of employee “created” content hasn’t entered the collective mindset of its algorithms. Yet. Employee Created Content (#ECC) is a...
by Ted Rubin | Jan 8, 2020 | Featured, Marketing, Social Media/Marketing
Originally posted at Big Head Digital Media
by Ted Rubin | Dec 28, 2019 | Featured, Marketing, Social Media/Marketing
Inclusion of diverse marketing ideas starts early in the process when we brainstorm – avoid the groupthink, include the right people and listen… Brainstorming is a great concept that occasionally becomes twisted when a few members of your strategy sessions, and/or one...
by Ted Rubin | Dec 8, 2019 | Featured, Marketing, Social Media/Marketing
Everyone struggles with generating content. We know it’s a constant process and unless you’re invested enough, you’ll have a hard time maintaining quality and consistent frequency in your posts. So what’s the best way to scale up your content creation? We, at...
by Ted Rubin | Nov 16, 2019 | Featured, Marketing, Social Media/Marketing
Something John Andrews and I learned early on, him while at Walmart and me at e.l.f. Cosmetics is that when it comes to content marketing, influencing someone means you are speaking to their personal interests and specific needs and engaging that person enough...