by Ted Rubin | Dec 27, 2016 | Featured, Marketing, Social Media/Marketing
The time is now. Not next year, or six months from now, or at the conclusion of a five-year plan. Success won’t come with the next marketing conference, the new social channel around the corner, or the next piece of “game-changing” tech that’s just waiting...
by Ted Rubin | Dec 23, 2016 | Featured, Marketing, Social Media/Marketing
This Holiday Season is the Perfect Time to Start There’s nothing quite like the feeling of that eureka moment. You’re going through your day, handling a task that leaves your mind free to wander, then boom – a big, creative idea bursts into being. It might...
by Ted Rubin | Dec 21, 2016 | Featured, Marketing, Social Media/Marketing
Stare at a wall of similar products with your phone in your hand, and you’ll quickly rule out a big chunk based on product reviews. Once you land on a few similarly well-reviewed products, something as simple as a well-placed tweet or a brief, positive...
by Ted Rubin | Dec 14, 2016 | Featured, Marketing, Social Media/Marketing
The demand for ride-share apps is through the roof, with Uber and Lyft already cashing in on growing global markets. Trying to break into the ride-share market is a tall task for new, regional competitors, but the demand and potential payoff are more than strong...
by Ted Rubin | Dec 11, 2016 | Featured, Marketing, Social Media/Marketing
If I had one piece of advice to give marketers who are beginning a career in 2016, it would be this: Millennials are not a new species. Keep that in mind the next time someone tells you they have the “secret” of marketing to Millennials, Gen Z, or whatever generation...
