by Ted Rubin | Sep 28, 2016 | Featured, Marketing, Social Media/Marketing, Video
Originally posted at bryankramer.com
by Ted Rubin | Sep 25, 2016 | Featured, Marketing, Social Media/Marketing
“For me the marketing superpower, the most important skill that makes you a great marketer, social or otherwise, is all about Looking People in the Eye Digitally… truly doing your best to connect, be responsive, and care. The ability to go into the “social” homes of...
by Ted Rubin | Sep 23, 2016 | Featured, Marketing, Social Media/Marketing
Focusing on the user experience rather than worrying solely about conversion rates shouldn’t be a novel idea, but too often the numbers take precedence over how we reach them. Not all conversions are created equal. If you optimize your app or website only for...
by Ted Rubin | Sep 15, 2016 | Featured, Marketing, Social Media/Marketing
Snapchat is gaining a recognition as serious platform for brands but will it actually help your bottom line? It will depend on how you use the social media platform and what your goals are. Finding and connecting with the right audience can be challenging. I invited...
by Ted Rubin | Sep 13, 2016 | Featured, Marketing, Social Media/Marketing
How are marketers adapting to changes and challenges in social media in 2016? Why are some teams succeeding in responding to customer needs on social media while others fail? Last week, Marcus Varner and Scott Duehlmeier from the Workfront Corporate Marketing team sat...
