by Ted Rubin | Nov 23, 2011 | Featured, Marketing, Social Media/Marketing
Thanksgiving, the time when we give thanks not just FOR, but TO those who have been an important part of our lives: our friends and family, our customers, shoppers, advocates, and critics. Yes, I give thanks for ALL of them because they all provide a possibility for...
by Ted Rubin | Nov 23, 2011 | Featured, Marketing, Social Media/Marketing
Thanksgiving, the time when we give thanks not just FOR, but TO those who have been an important part of our lives: our friends and family, our customers, shoppers, advocates, and critics. Yes, I give thanks for ALL of them because they all provide a possibility for...
by Ted Rubin | Nov 19, 2011 | Featured, Marketing, Social Media/Marketing
What does it mean when the “Standard for Influence” company (Klout) makes a change in its algorithm that seems to suggest a change in its standard as many Klout “Online Success Scores” dropped significantly overnight? It means they’re crazy to make the change…or… are...
by Ted Rubin | Nov 11, 2011 | Featured, Marketing, Social Media/Marketing
I just spent three days in LA at Blog World (Blog World and New Media Expo #bwela), with some of my favorite people (bloggers and those connected to them), saturating myself with information while starting new and building on old relationships. As you probably know...
by Ted Rubin | Nov 5, 2011 | Featured, Marketing, Social Media/Marketing
One of my LinkedIn connections (Phil Masiello) recently asked me an important question – one that, in my opinion, everyone should be asking themselves if they haven’t already. Following is his question, with my response and a few additional thoughts: Phil: Ted,
I...