by Ted Rubin | Aug 7, 2014 | Featured, Marketing, Social Media/Marketing
Co-Authors: John Andrews and Ted Rubin AMA recently published an article that I reposted yesterday, The Retweet that Never Sleeps, about Duane Reade’s highly successful content marketing approach that has helped the tiny (in terms of store count) retailer...
by Ted Rubin | Aug 7, 2014 | Featured, Marketing, Social Media/Marketing
Co-Authors: John Andrews and Ted Rubin AMA recently published an article that I reposted yesterday, The Retweet that Never Sleeps, about Duane Reade’s highly successful content marketing approach that has helped the tiny (in terms of store count) retailer...
by Ted Rubin | Mar 25, 2013 | Featured, Marketing, Social Media/Marketing
Originally published at Collective Bias by John Andrews (@Katadhin) I’ve been thinking about Daniel Morgan recently. Mr. Morgan was a warrior charged with defeating the most powereful, organized and efficient military force of his time, the British Army. Having...
by Ted Rubin | Oct 14, 2012 | Featured, Marketing, Social Media/Marketing
Originally posted at Collective Bias Blog by John Andrews Most of today’s senior business leaders and marketers developed much of their perspective during the dot com boom of the late 90s and early 2000s. It is little wonder then that when approaching social...
by Ted Rubin | Jun 28, 2012 | Featured, Marketing, Social Media/Marketing
Authored by John Andrews (@Katadhin) Try this, call Time Warner and tell them you’d like them to advertise your product on Franklin & Bash, Cooking Light and in People. Tell them it’s a really great new product and their audience will love it and that you’ll put...
