by Ted Rubin | Jan 31, 2021 | Featured, Marketing, Social Media/Marketing
Your online brand identity is a culmination of many factors such as the look and feel of your website, the tone of voice, and the kind of images that you use in your digital marketing efforts. While businesses will spend a significant amount of time and money on...
by Ted Rubin | Jan 24, 2021 | Featured, Marketing, Social Media/Marketing
We caught up with Ted Rubin this month and asked him about the theme of this month’s issue, specifically the blurry lines on social media as we blend our personal lives and social connections with our professional passions and the work we do. His response is typically...
by Ted Rubin | Dec 13, 2020 | Featured, Marketing, Social Media/Marketing
Instead of thinking in terms of “Convince and Convert,” start thinking in terms of “Converse and Convert.” Helpful content gives your customers reasons to stay engaged—not just react—and also increases brand advocacy. Introduction mailfloss had the opportunity to chat...
by Ted Rubin | Dec 12, 2020 | Featured, Marketing, Social Media/Marketing
You might know me as a positive guy if you have read, listened to, or watched my stuff over the years. I strive to be that way, especially when I’m interacting with others, but it’s never been an automatic thing for me when evaluating myself. In my younger days –...
by Ted Rubin | Nov 26, 2020 | Featured, Marketing, Social Media/Marketing
A Network gives you Reach, BUT a Community gives you Power! Networks Connect… Communities Care A small, passionate community of like-minded people can often accomplish far more than a larger, less-connected group working on the same challenge. Building a dedicated...