by Ted Rubin | Jan 26, 2017 | Featured, Marketing, Social Media/Marketing
We spend a lot of time talking about the positive momentum you can build with social, simply by being present, engaging your audience in a meaningful way, and keeping the focus on building relationships with your connections instead of just blasting out as much...
by Ted Rubin | Jan 20, 2017 | Featured, Marketing, Social Media/Marketing
No matter how you slice the demographics, young people hold a lot of sway on social media. They influence social conversation, establish trends, and tend to help social sites thrive when they show up in large numbers. Part of this is the power of numbers. According to...
by Ted Rubin | Jan 7, 2017 | Featured, Marketing, Social Media/Marketing
If you’re aiming for omni-channel excellence, or simply looking to thrive on your channels of choice, don’t forget about the human side. In fact, it should be your first priority. With every new trend and communication channel comes new opportunities to connect, so...
by Ted Rubin | Jan 3, 2017 | Featured, Marketing, Social Media/Marketing
Retail Relevancy has never been more… relevant. In part one of my conversation with my friend and business partner John Andrews, we touched on Alexa, Amazon, and the evolving way that consumers experience retail. In part two, we’re continuing that conversation,...
by Ted Rubin | Dec 30, 2016 | Featured, Marketing, Social Media/Marketing
What I see being huge heading into 2017 is live streaming, and the ability to share all video, AND “all content,” in so many more ways, via more apps, with story-telling and engagement at the core. You need to try these platforms. You need to jump in. You...