by Ted Rubin | May 30, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Let’s change the Marketing and Sales conversation… it’s time to move beyond the outdated, impersonal mindset of “targeting” and start thinking like matchmakers instead. TARGETING is about aiming at a prospect like a bullseye, calculating who’s most likely to...
by Ted Rubin | May 18, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In the race to grow a business or build personal relationships, it’s easy to fixate on speed… more followers, more leads, more visibility. But real influence isn’t measured in acceleration alone. It’s measured in depth… how deeply you connect, how much trust you earn,...
by Ted Rubin | Mar 16, 2025 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
In MARKETING, trust is the cornerstone of successful campaigns and long-term brand loyalty. At Evergreen Trading, “A Media Investment Agency Powered By Trade,” they understand that every promise made to clients and partners reflects directly on your...
by Ted Rubin | May 11, 2024 | Divorced Dad, Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
Relationships depend on trust, and the little things matter. Are you accountable? When you give your word, is it ironclad? It’s easy to make promises, and even easier to go back on them. If you want people to rely on you—in business and in life—you need to be...
by Ted Rubin | Mar 31, 2024 | Featured, Marketing, Miscellaneous, Social Media/Marketing, Uncategorized
A genuine leader has the ability to inspire and influence others. People naturally gravitate towards leaders who lead by example, rather than just preach. It’s crucial for individuals in leadership roles to be mindful of their actions and the impact they have on...
