Originally posted at SocialMedia Examiner – Podcast link is below
Relationship Marketing: How to Build Meaningful Connections that Lead to Business By Michael Stelzner Published January 24, 2014
Are you wondering how you can use social media to build valuable connections?
To learn about the importance of relationships in business, I interview Ted Rubin for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Ted Rubin, co-author of Return on Relationship. He’s also the former chief social marketing officer for Collective Bias and OpenSky. Prior to that, Ted was the CMO for e.l.f. Cosmetics.
Ted shares the best ways to start to grow your online connections via social media. You’ll learn what you need to include in your profile and why return on relationship is the most important thing for a business or brand.
Share your feedback, read the show notes and get the links mentioned in this episode at SocialMedia Examiner
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