by Ted Rubin | Jul 21, 2016 | Featured, Marketing, Social Media/Marketing
In 1997 when I joined Seth Godin at Yoyodyne, people were calling the internet new media. But there was nothing really new. It was simply traditional media in a new wrapper — nothing new at all. We are now entering the era of “new media.” Media is now aggregated, not...
by Ted Rubin | Jul 18, 2016 | Featured, Marketing, Social Media/Marketing
Perhaps you’re a small business and you don’t quite know how to make that personal, emotional connection with others. Ted Rubin, acting CMO of Brand Innovators, has some creative ideas for you. Rubin learned one of his earliest lessons about making a personal...
by Ted Rubin | Jul 13, 2016 | Featured, Marketing, Social Media/Marketing
Depending on where you get your marketing advice, or if you pay any attention at marketing conferences or just about every marketing newsletter, you might be reading a lot about a newly discovered species called “Millennials.” We’re not sure what planet they came...
by Ted Rubin | Jul 7, 2016 | Featured, Marketing, Social Media/Marketing
Welcome to Episode 19 of The Art of Humanity, where we explore creativity + consciousness to allow you and your business to evolve. In Episode 19, Jessica Ann talks with Ted Rubin. Many people in the social media world know Ted for his enthusiastic, energetic and...
by Ted Rubin | Jul 5, 2016 | Featured, Marketing, Social Media/Marketing
Growing your list is not simply about numbers… it’s about adding value to what you do. In order to ensure that happens, the following are important parts of the process… 1. Permission is a privilege, not a right: Consumers do not owe us their...